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Thursday, September 21, 2017

Global Insights – 2017 33

In this issue of Global Insights you can discover the first tip to come out of our A/B testing research into the online survey...

AMAI Turns 25 And A Fiesta Of Events

2017 marks the first quarter century of the AMAI, the organization that originally emerged to be the institutional center for the Mexican communities in...

How Insights Can Be The Engine Of A Customer-First Strategy ...

A friend of mine asked a great question recently. It was this: “You are always saying that market research and insight teams have a...

MRS Recorded Webinar – International Research – Part 1

The Rocky Road – Unravelling the complexities of International Research through an understanding of the cultural context Buy the webinar here Objective Unravelling the complexities of International...

Increasing optimism in the European research industry, with Italy and Switzerland...

Jan Oostveen, EFAMRO's Director General, highlights the key results from the latest wave of the EFAMRO Moodindicator: European research businesses are currently rather optimistic regarding...

What’s the ROI of Consumer Insights? How about 400%! ...

There’s been much talk in recent years about the call for Consumer Insights (CI) departments to provide more value to the organization (with less...

South African Market Research: Need for reform ...

Over the last two years, the number of research projects commissioned to external market research suppliers by MMI Holdings’ (MMI),  has seen a strong...

Global Insights – 2017 31

In this issue of Global Insights you can discover which are the latest companies to come on-board the Participant Engagement Initiative, which research business...

Shared Value – The Key to Both Engaged Customers and Engaged...

We chat with Peter Harris, EVP & Managing Director, Asia Pacific at Vision Critical, about the key learnings from their recent Customer Intelligence Summit in...

PEI – Welcome to the latest partners!

We are happy to announce that 3 new partners have come on-board the Participant Engagement Initiative taking the total to 34, and that work...

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